Arbitrage Adsense Publisher in Danger

Posted on May 21, 2007
Filed Under Google, Wordpress Themes |

I just found this news at Jensen.  She said that numerous AdSense publishers have been receiving emails from Google the past couple of days stating that their use of their AdSense account is an unsuitable business model and that accounts would be disabled as of June 1st, giving publishers about two weeks notice to prepare for the loss of the AdSense accounts.

People who use MFA (made for adsense) and using adwords as tool to promote that site will be affected.And good news is that Google will be paying out earnings to those publishers, so they do not need to worry that they will lose any income earned thus far.They will loss their account but can get money from previous earning.

If you using arbitrage technique, you should start to prepare and stop all your ppc campaign untul further notice from Google. ou must try to increase the quality of your MFA site or just remove it.Why? According Jennifer:

From a business perspective, it does make perfect sense for Google to make this move, since so many Google AdWords advertisers refuse to advertise on the content network because there are so many “Made for AdSense” style sites as well as those doing arbitrage. So in the long run, it could mean more money for publishers if/as advertisers return to the content network.

Even we that not using arbitrage technique are also affected. Many advertiser that using arbitrage technique will find other alternative to advretise. I think Yahoo Publisher will be full of advertser that using arbitrage because they cannot use Adwords anymore.

There are no official word from Google yet. We just wait until 1st of June to what will happend that day.

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